Duitse Lotto in verval: omzet keldert jaar in, jaar uit

Een stukje Duitse traditie: zaterdagavond met een Lotto-briefje in de hand voor de televisie zitten, kijken welke nummertjes worden getrokken en te weten komen of je miljonair bent geworden, een kleine prijs te pakken hebt of mag hopen dat je de volgende keer meer geluk hebt. De Duitse Lotto was net zo’n cultuurgoed als de bierfeesten, met voetbal scoren in de laatste minuut en de vette, Duitse braadworst.

De succesjaren van de Duitse Lotto

In 1948 werd de Duitse Lotto opgericht. Duitsland stond toen nog onder controle van de geallieerden die Duitsland controleerden nadat Adolf Hitler en zijn leger waren verslagen. In elke winkelstraat zijn de lelijke uithangborden van de Duitse Lotto wel te zien. Deze uithangborden geven aan waar Duitsers hun loten voor de Duitse Lotto kunnen kopen. Meestal is dit in kranten- en sigarettenwinkeltjes. Miljoenen Duitsers doen elke week mee aan de Lotto en volgen de uitslag via de live televisie-uitzending.

Het verval van de Duitse Lotto

Je voelt ‘m al aankomen. De ‘maar’. Hier is de ; maar’ dan. In 2009 kocht nog 40% van de Duitsers een lot voor de Lotto. In 2015 deed nog slechts 22,7 procent van de Duitsers mee aan de voormalige nationale trots. Een van de oorzaken is de sterke opkomst van wedkantoren en gokhallen in Duitsland. In grote Duitse steden is op bijna elke hoek van de straat wel een wedkantoor en ook om een gokhal te vinden hoef je niet heel goed te zoeken. En, als dat allemaal teveel gevraagd is, kun je ook nog altijd je computer aanzetten en inloggen bij een online casino of een online bookmaker. Het grote voordeel van (online) gokken: je hoeft niet te wachten tot de televisie-uitzending van zaterdag om te weten of je prijs hebt. Bij online gokken weet je dat namelijk direct nadat je aan de gokkast hebt gedraaid of nadat het roulette-balletje in een van de vakjes van het roulettewiel is gevallen.

De successen waren ook te danken aan het monopolie dat de Duitse Lotto had. Vergelijkbaar met in Nederland bijvoorbeeld de Staatsloterij en Holland Casino. Een monopolist heeft vrijwel de hele markt in handen. Op het moment dat er concurrentie komt, verdwijnen doorgaans een groot deel van de klanten richting de concurrenten.In Duitsland had de Lotto tot 2008 een monopolie. Daarna privatiseerde Duitsland onder druk van de Europese Unie de loterijmarkt. In de sigarettenzaakjes worden Duitsers die zich voor hebben genomen om miljonair te worden met de Duitse Lotto met de neus op de feiten gedrukt: met dikke en grote letters wordt erin gepeperd dat de kans om te weinig kleiner is dan 1 op 1.000.000. Veel Duitsers haken hierdoor gedemotiveerd af en kiezen liever voor alternatieven met grotere win kansen.



Tagged with:

41 Responses to “Duitse Lotto in verval: omzet keldert jaar in, jaar uit”

  1. My brother suggested I would possibly like this website.
    He was entirely right. This publish actually made my
    day. You cann’t consider simply how much time I had
    spent for this information! Thank you!

  2. Heya i am for the primary time here. I found this board and I find It truly useful & it helped me out a lot.
    I am hoping to offer one thing again and help others such as you aided me.

  3. Have you ever considered about including a little bit more than just
    your articles? I mean, what you say is valuable and everything.
    Nevertheless just imagine if you added some great visuals or videos to give your posts
    more, “pop”! Your content is excellent but with images
    and videos, this site could certainly be one of the most beneficial
    in its field. Excellent blog!

  4. Can I just say what a relief to uncover an individual who actually knows what they’re talking
    about on the web. You certainly realize how to bring an issue
    to light and make it important. More and more people ought to read this and understand
    this side of your story. I was surprised you aren’t more popular because you most certainly have the gift.

  5. Hello my family member! I want to say that this article is amazing,
    great written and come with approximately all significant infos.

    I’d like to peer extra posts like this .

  6. Hey this is somewhat of off topic but I was wondering if
    blogs use WYSIWYG editors or if you have to manually code with HTML.
    I’m starting a blog soon but have no coding
    skills so I wanted to get advice from someone with
    experience. Any help would be greatly appreciated! ps4 games 185413490784 ps4

  7. You are so cool! I do not believe I’ve read something like this before.
    So good to discover another person with genuine thoughts on this topic.

    Seriously.. many thanks for starting this up. This web site is one thing that is needed
    on the internet, someone with a little originality! games ps4 allenferguson games ps4

  8. It’s appropriate time to make some plans for the future and it is time to be happy.
    I’ve read this post and if I could I want to suggest you some interesting things or suggestions.

    Maybe you can write next articles referring to this article.

    I desire to read even more things about it!

  9. I think this is among the most significant info for me.

    And i’m glad reading your article. But want to remark on some general things, The
    web site style is ideal, the articles is really great : D.
    Good job, cheers

  10. My programmer is trying to convince me to move to .net from
    PHP. I have always disliked the idea because of the costs.
    But he’s tryiong none the less. I’ve been using WordPress on a
    variety of websites for about a year and am concerned about switching to another platform.
    I have heard fantastic things about blogengine.net.
    Is there a way I can import all my wordpress content into it?
    Any help would be really appreciated! asmr 0mniartist

  11. Very nice post. I just stumbled upon your weblog and wished to say that I’ve truly enjoyed browsing your blog posts.
    In any case I’ll be subscribing to your rss feed and I hope you write again soon!

  12. Greetings! This is my first visit to your blog!
    We are a team of volunteers and starting a new project in a community in the same niche.
    Your blog provided us beneficial information to work on. You have done a outstanding job!

  13. Asking questions are truly fastidious thing if you are
    not understanding something fully, except this article gives good understanding even.

  14. When I originally commented I clicked the “Notify me when new comments are added” checkbox and now each time
    a comment is added I get four e-mails with the same comment.
    Is there any way you can remove people from that service?

    Appreciate it!

  15. scoliosis
    hello there and thank you for your info – I’ve certainly picked up anything new from right here.
    I did however expertise several technical points
    using this web site, as I experienced to reload the site a lot of times previous to I could get it to load correctly.

    I had been wondering if your web host is OK? Not that I am complaining, but slow loading instances times will very frequently affect your placement in google
    and could damage your high quality score if ads and marketing
    with Adwords. Anyway I am adding this RSS to my e-mail
    and could look out for much more of your respective fascinating content.
    Make sure you update this again very soon.

  16. My partner and I absolutely love your blog and find many of your post’s to
    be exactly I’m looking for. can you offer guest writers to write content
    in your case? I wouldn’t mind writing a post or elaborating on most of the subjects you write related to here.
    Again, awesome web site!

  17. This is the perfect blog for anyone who wants to find out about this
    topic. You realize so much its almost hard to argue with you (not
    that I really would want to…HaHa). You definitely put a new spin on a subject that has been discussed for many years.
    Excellent stuff, just excellent!

  18. We are a bunch of volunteers and starting a brand new scheme in our community.
    Your site provided us with helpful info to work on. You’ve done a formidable process and our whole group
    will be thankful to you.

  19. Terrific article! That is the kind of information that are supposed to be shared across the net.

    Disgrace on the seek engines for no longer positioning this
    publish upper! Come on over and discuss with my web site
    . Thanks =)

  20. Thanks for the good writeup. It in fact
    used to be a enjoyment account it. Look complicated to far introduced agreeable from you!
    By the way, how could we keep up a correspondence?

  21. We absolutely love your blog and find almost all of your post’s to be precisely what I’m looking for.

    Does one offer guest writers to write content available for you?

    I wouldn’t mind publishing a post or elaborating on many of the subjects you write concerning here.
    Again, awesome blog!

  22. Hey There. I discovered your weblog using msn. This is a very smartly written article.
    I will make sure to bookmark it and return to learn extra
    of your helpful info. Thank you for the post. I’ll certainly

  23. I have been exploring for a little for any high quality articles or blog posts in this kind of area .
    Exploring in Yahoo I finally stumbled upon this
    web site. Reading this info So i’m satisfied to express that
    I have a very excellent uncanny feeling I discovered just what I needed.
    I such a lot undoubtedly will make sure to don?t disregard this website and provides it a
    glance regularly.

  24. I do not even know how I ended up here, but I thought this post was great.
    I don’t know who you are but definitely you’re going to a famous blogger if you are not already 😉 Cheers!

Leave a Comment